THE PLAY® transcends iconic sporting moments into timeless masterpieces. With a passion for preserving sporting history, we meticulously curate the world's most iconic moments as collectible artwork of unparalleled quality. Drawing from our Scandinavian design heritage, we create sports memorabilia with minimalist elegance.
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Our Team
Our founding team have diverse backgrounds in startups, design, engineering, software development, sports marketing and broadcast production, all united by our shared passion for sports and storytelling.

Explore art work
Dive into our collection of various exclusive artworks capturing legendary sports moments.

Partnerships
Learn more about our partnerships and how we provide sports organizations with a unique opportunity to showcase their on-pitch achievements through our exclusive artwork.